Candace Bushnell, the creative force behind Sex and the City, has offered a powerful reinterpretation of television’s most famous romance, declaring, “I didn’t want to be with Mr. Big, I wanted to be Mr. Big.” Speaking at the WE Convention in Dubai, the bestselling author and cultural commentator shared her insights on female empowerment, reinvention, and the enduring legacy of her work. Two decades after her hit series became a global phenomenon, Bushnell continues to champion female independence over chasing trends or men.
Bushnell on Dubai’s Dynamic Energy
During her three-day visit for the two-day forum for women leaders, Bushnell was captivated by the city’s atmosphere. “I’ve met so many interesting, dynamic, smart women, it’s been wonderful for me,” she said. “There’s definitely an energy here that pushes you to dream big.” The city’s ambition is often reflected in major global events like the upcoming Dubai Airshow 2025, which will showcase next-generation aircraft.
Commenting on the perceived glamour of the city, she noted, “If women are driving Lamborghinis and wearing Manolos, they’re doing really well. I wish I drove a Lamborghini! I may have to move here.” While luxury is one aspect of the city, its streets also reflect a bustling economy, evident in the rise of services like the Keeta food delivery riders in Dubai.
Redefining ‘Mr. Big’ for a New Era
Bushnell clarified her now-famous statement about her own “Mr. Big,” explaining that her ambition was not to emulate a toxic bachelor but to achieve self-reliance. “When I was with my own Mr. Big, I realised I didn’t actually want to be with Mr. Big, I wanted to be Mr. Big,” she explained. “And that’s my advice: if you’re crazy about Mr. Big, be your own. I mean be in control of your life.”
This philosophy extends to her views on the concept of “having it all.” Bushnell dismisses the pressure, suggesting a more focused approach. “I don’t think it’s about having it all, it’s about having one thing. If that one thing is your family, great. If it’s your career, that’s great too,” she stated. “It’s about choosing what’s right for you.”
The Lasting Legacy of Sex and the City
While Bushnell has authored nearly a dozen novels and created other television shows like Lipstick Jungle, she acknowledges the defining role of Sex and the City. The show’s core, she insists, was always about female friendship. “Sisterhood is everything. In a city like New York, and I imagine in Dubai too, friendships become your family.”
She expressed pride in how the series gave women a new framework for thinking about their lives, independence, and self-worth. She also praised Sarah Jessica Parker’s portrayal of Carrie Bradshaw, saying she “gave the world a version of Carrie that still resonates today.” Bushnell continues to explore these themes in her one-woman show, True Tales of Sex, Success and Sex and the City, which details the origins of her iconic creation and her life afterwards.
In her parting advice, Bushnell encapsulated the spirit that has defined her career and inspired millions. “Be fearless. Be your own Mr. Big. And never apologise for wanting more, in love, in life, or in your shoes.”



