Digital classifieds giant Dubizzle Group Holdings has announced its intention to proceed with an initial public offering (IPO) and list its shares on the Dubai Financial Market (DFM). The company plans to offer approximately 30.34 per cent of its total issued share capital, a move that includes both new shares and a sale by existing shareholders.
IPO Details and Share Structure
The offering will consist of 1,249,526,391 shares in total. This figure is composed of 196,114,887 new shares issued by the company and 1,053,411,504 existing shares being sold by current stakeholders. Following the offering, Dubizzle Group’s paid-up share capital is set to be Dh82.368 million, divided into 4,118,412,630 shares with a nominal value of Dh0.02 each.
The company stated that its ability to pay future dividends will depend on several factors, including distributable reserves and capital expenditure plans. It offered no assurance that dividends would be paid or what the amount might be. The final offer price for the shares will be determined through a book-building process.
Subscription Timeline and Key Dates
The subscription period for both retail and professional investors is scheduled to run from 23 October 2025 to 29 October 2025. The pricing and allocation for professional investors are expected to be announced on 30 October 2025. Trading of Dubizzle Group shares on the DFM is anticipated to commence on or around 6 November 2025.
The offering is compliant with Shariah principles, opening it to a wider base of investors.
Market Position and Major Investors
Dubizzle Group operates leading platforms such as dubizzle and Bayut, connecting sellers with buyers across verticals like real estate and automotive. The company reports having 18 million monthly active users. Its largest shareholder, Prosus NV, has committed to investing $100 million in the IPO through its subsidiary OLX BV, signalling strong long-term support.
Fahd Beg, head of investment at Prosus, commented on the company’s journey. “Since our initial investment in 2011, we have seen Dubizzle Group grow into the leading regional classifieds platform. This IPO is both a major milestone and a testament to the vision and execution of its leadership team. We are proud to support the next chapter of growth for this homegrown tech champion,” he said. The listing aligns with efforts to bolster Dubai’s technology sector, which includes a vision for the city to host the world’s largest tech and AI event in 2026.
Imran Ali Khan, CEO of Dubizzle Group, said the IPO marks an exciting new chapter. “By welcoming a broader shareholder base, we are positioning the Group to accelerate growth, deepen our presence in the markets where we operate, and create long-term value for our users, clients, employees, and shareholders alike,” Khan stated.
Offering Tranches and Financial Advisors
The offering is divided into two main tranches. The first tranche, for retail investors in the UAE, represents 3 per cent of the total shares, or 37,485,791 shares. The second tranche, for qualified institutional and other investors, makes up the remaining 97 per cent, amounting to 1,212,040,600 shares.
A consortium of major financial institutions is managing the IPO. Emirates NBD Capital, Goldman Sachs International, HSBC Bank Middle East, and Morgan Stanley & Co. International have been appointed as joint global coordinators. Emirates NBD Bank will serve as the lead receiving bank, supported by several other local and international banks.
