The Gulf Magazine
BusinessThursday, 30 October 20252 min

Kuwait opens Messilah Beach redevelopment as part of national tourism push

News Desk
Reporting by News Desk
Kuwait opens Messilah Beach redevelopment as part of national tourism push
Share this article

Kuwait has unveiled the Messilah Beach redevelopment project, marking one of the largest coastal revitalisation efforts in the country’s history. The project is a central part of the government’s strategy to enhance tourism and leisure infrastructure, aiming to diversify the economy and attract both local and regional visitors. This development is set to reshape Kuwait’s southern shoreline, providing a family-friendly destination with a mix of recreational, cultural, and environmental amenities.

A Major Tourism Development

The Messilah Beach project covers an expansive 70,000 square metres and features a 250-metre beachfront. The redevelopment aims to transform the area into a vibrant leisure hub, complete with four swimming pools, sports courts, a Sky Trail adventure course, a children’s play area, and an outdoor theatre. Additionally, visitors will enjoy garden spaces, a multi-purpose events hall, and ample parking, with 350 shaded spaces available.

This development aligns with Kuwait’s broader vision of creating inclusive leisure venues that support sustainable tourism. It integrates cultural and environmental considerations alongside recreational facilities, offering a contemporary experience for both domestic and international visitors.

Strategic Focus on Tourism

The launch of Messilah Beach coincides with the debut of the Visit Kuwait platform, a new digital hub that centralises a variety of visitor services. This includes access to e-visas, interactive maps, cultural insights, and private sector offers. The initiative reflects Kuwait’s ongoing efforts to bolster its tourism sector and attract more visitors by improving accessibility and the overall tourist experience.

The redevelopment is managed by United Projects for Aviation Services (UPAC), which oversees leasing, operations, and recreational activities at the site. Touristic Enterprises Company (TEC), in partnership with the private sector, developed the project with the goal of providing a family-oriented destination that meets modern operational and environmental standards.

Reviving a Historic Landmark

According to officials, the redevelopment of Messilah Beach revives one of Kuwait’s historic coastal landmarks. The new facilities provide a blend of public amenities and private sector expertise, ensuring sustainable operations and high service quality. This project marks a significant step in Kuwait’s national tourism strategy, which seeks to diversify the economy through tourism while enhancing the country’s competitive edge in the regional market.

The opening of Messilah Beach also underscores Kuwait’s ambition to become a key player in the global tourism industry. The project is part of a larger effort to develop world-class coastal and urban attractions, adding a new layer of appeal to Kuwait’s growing tourism sector.

In line with the government’s focus on leisure infrastructure, the Messilah Beach project is positioned to become a major family leisure hub, offering a mix of relaxation and entertainment that reflects the nation’s modern aspirations.

Related Stories

View all
Kuwait opens Messilah Beach redevelopment as part of national tourism push | The Gulf Magazine